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Team members across the board pulled out their best reds and pinks to show their support for Giving Hearts Day.

Together as one on Giving Hearts Day

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For the past 4 years, our North Dakota team members have joined together to give back to the causes they are most passionate about through Giving Hearts Day—the largest fundraising event of the year that benefits over 500 charities in North Dakota and northwestern Minnesota.

Since its inception in 2008, Giving Hearts Day has consistently grown in impact across North Dakota. Originally created with medical-related charities in mind, the 24-hour fundraising event now includes a colorful variety of charities, large and small.

Valentine's themed sweets to celebrate at the office.
Giving can be sweet in more than one way!

Similarly, at Choice, we’ve done a lot of growing ourselves! With team members evenly spread across North Dakota and Minnesota, we wanted to bring them all together in one collective effort to increase the impact of our giving and better the places we live.

Together, between our team members’ donations and Choice’s matching dollars, we donated a total of $15,160 to 107 charities across North Dakota.

Employees dressed in red, celebrating Giving Hearts Day.
Even though they’re a state away, our Minnesota team members were excited to show their giving spirit in solidarity with North Dakota.

Bettering the places we live is one of our core values. We’re dedicated to enhancing the quality of life and economic viability of families and businesses in our communities. Learn about our People First history here.